Rihanna has partnered with Louis Vuitton Moët Hennessy also known as LVMH to launch her new luxury fashion brand titled Fenty.

Shoppers are finding out real quick that if you want to get your hands on Fenty, it not going to be cheap. I saw a pair of Fenty sunglasses go for $480.

Fenty had its initial launch in Paris with a pop-up shop that attracted tons of people to see the first Fenty collection.

To shop for Fenty clothing line simply go to FENTY.com. Each of the promotional pictures has links buy the items the models are wearing.

FENTY BEAUTY BY RIHANNA Gloss Bomb Universal Lip Luminizer

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